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23.06.2020

Apple announces updates and new features, stocks at all-time highs

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The company’s stocks climbed to record highs as the company announced new products at its annual conference for software developers

Stocks impacted: Apple Inc. (AAPL)

At its annual developer conference, Apple announced iOS 14, iPadOS 14, watchOS 7, tvOS and macOS 10.16. According to the statement, new tools will enable developers to bring more powerful app experiences to Apple’s industry-leading platforms. Apple announced plans to create its own processors for Mac computers (rather than using Intel's chips), marking a giant shift in the company's strategy. Among the biggest announcements was the unveiling of iOS 14, Apple's next big software update for the iPhone. The giant is also launching the Universal App Quick Start Program, which provides access to documentation, forums support, beta versions of macOS Big Sur and Xcode 12. After the announcement, Apple shares jumped 2.62%, climbing to record highs.

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